fashion
design
With over a decade of experience shaping the narrative of apparel design, I have been instrumental in guiding ideas from conception to the runway, playing a crucial role in the success of renowned brands such as Peace Love World and QVC, among others. My influence in design has propelled collections to be immediately embraced by major retailers and over 2,000 boutiques across the globe. My work has garnered the endorsement of luminaries like Pharrell, Coca-Cola, Oprah Winfrey, Jennifer Lopez, and the Kardashians, elevating the brand to a household name.
My designs have not only captivated a worldwide audience but have also been central to crafting exclusive collections for iconic entities such as the NBA, Pharrell, and Oprah herself.
Below is a handpicked showcase of my cherished designs, pivotal to collections that have not only bested sales expectations but have significantly contributed to a revenue stream exceeding $20 million.
Military Jacket
Peace Love Word
Infusing comfort with style, we reimagined the classic military jacket using a soft knit fabric, transforming it into a statement piece. Meticulous design efforts ensured the jacket remained lightweight and versatile, perfect for layering over any ensemble. Featuring the distinctive Peace Love World branding in an elegant script on the back, this jacket emerged as an instant standout in any collection.
Peace
Peace Love Word
In the creation of this design, I sought to balance the contrasting themes of war and peace as a representation of love. The choice of a white and blue color scheme was deliberate, imparting a visual message of purity, tranquility, and steadiness. The 'Soldier of Peace' motif was thoughtfully crafted as an all-over print, symbolizing a harmonious blend of strength and serenity within the fabric itself.
SOLDIER OF
love, happiness
& Rock and Roll
Peace Love Word x QVC
For the Spring collection, the aim was to infuse a playful and feminine flair into our foundational pieces. I crafted the floral patterns digitally, carefully coordinating them with the addition of flutter sleeves on the tees. This design choice brought a touch of elegance to the 2016 Flower Child Collection for QVC, elevating the entire line with a refined aesthetic.
Customer’s review: “I love this shirt! I wish it came in five more prints!”
flower child
Peace Love Word x QVC
As a part of this Spring collection, we needed to bring a fun and feminine touch to our basic bodies. I digitally designed the floral prints and matched those with the flutter sleeves on the tees to design a more refined look for the 2016 Flower Child Collection for QVC.
Customer’s review: “I love this shirt! I wish it came in five more prints!”
Peace Love Word
In keeping with the essence of Peace Love World, this ribbed jogger is designed to embody love and inspire a life lived with zeal. My team and I revitalized one of our classic designs with a fresh, ribbed fabric, breathing new life into the collection. The integration of this textural element, coupled with the cosmic motif and empowering message that 'the Universe has your back,' resonated deeply with our customers, leading to an immediate sell-out.
Universal Love
Peace Love Word x QVC
This distinctive creation is a masterclass in versatility, crafted to be worn as either a chic leather jacket or a classic bomber. From the outset, I envisioned a collage that would weave together the core affirmations, illustrations, logos, and designs of Peace Love World, all to adorn the interior lining of the jacket.
After carefully selecting the perfect leather and zippers, and meticulously designing the silhouette, the unique allure of the lining became too compelling to conceal. This led to a bold decision: we inverted the traditional design, making the jacket reversible. The result was the birth of the reversible jacket for the Good Energy Collection, a piece that offers two dynamic looks infused with the brand’s spirit.
Good Energy
